Just What Is It about the William Hill Offers That Gets Punters Excited?

William Hill is an iconic brand, and even in these days of online gambling, you will still find a William Hill betting shop situated on most high streets up and down the country. They have made the transition to an online presence effortlessly, and they are now regarded as one of the most reputable sportsbooks in the industry.

It is sometimes the case when you sign up to an online bookie that you have to make various checks to ensure that your money and your personal details will be safe, but William Hill is one of those sportsbooks where you can be safe in the knowledge that everything is absolutely secure and that your online gambling experience will be first class.

The betting options at William Hill are extensive, and they offer markets on even the most obscure worldwide sports, so it is of little wonder that most people will read this review and consider this sportsbook as being one that they absolutely must have an account with.

Dave - Sports betting expert
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  1. Advantages
    1. Best odds guaranteed available
    2. Convenient payment options
    3. Very good horse racing odds
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Take Advantage of the William Hill Offers

Few punters would argue that the William Hill sports betting bonuses are up there with the best betting offers. If you took some time out to study the various bonuses which are available in the online betting industry, you would find that many of them have been started by William Hill and then adapted by the other sportsbooks.

Start off with the William Hill Welcome Offer

The William Hill new customer offer is not too bad at all and comes in the form of 2 x £15 free bets which are awarded when a new customer places their first bet of £10.

The minimum odds requirement for the qualifying £10 bet is 1/2 (1.5), and the free bets must be used within thirty days from the date they were awarded. As with most bookies, the free bets are stake not returned (SNR).

A Variety of Sports Betting Promotions

This bookmaker has always led the way with their William Hill acca insurances, and their current bet boost promotion is proving to be extremely popular. What's more, customers can have bet boosts every day so you can instantly see why they are so popular. Here are some of the promotions available at the time of writing this review.

£10 Money Back Offer
In-Play Insurance
Flash Odds
Best Odds Guaranteed
Extra Places

£10 Money Back Offer

This popular William Hill money back offer is awarded when a horse in selected races finishes in second place. When this happens, the stake of up to £10 is refunded in the form of a free bet. The main terms and conditions relating to this offer are that there must be more than four runners in the race and the minimum odds need to be 3/1.

Bet Boosts

The William Hill Bet Boosts are available to use on up to three horse racing or greyhound bets per day. The bet boost is activated by clicking on the 'Bet Boost' button when the selection has been added to the betting slip, and the odds of the selection are instantly boosted. The maximum bet for the bet boost is £20 or £20 each way.

In-Play Insurance

William Hill in-play insurance is available on in-play cricket bets which are placed over the course of a week. The insurance comes in the form of a 10% refund on any losses which are incurred whilst placing in-play bets on cricket up to £100. The insurance is paid out at 12.00 on a Monday for any losses which were incurred over the previous week.

William Hill Special Offers
mobile sports betting
Open Account Offer

Bet 10£ Get £30 in Free Bets for new customers

Get £30 in free bets when you stake £10
Minimum odds of ½ (1.5)
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mobile sports betting

Flash Odds

The William Hill flash odds are quite simply enhanced odds which are available on various sporting events for a short period of time. They are usually based around the most popular sporting events and are advertised on the website, along with their social media platforms such as Twitter. They are only available for a short period so if you see flash odds which take your fancy, don't hang around for long or they will be gone.

Best Odds Guaranteed

The William Hill best odds guaranteed offer is available on all UK and Irish horse racing bets along with greyhound racing bets which take place in the UK and Ireland. This offer applies to bets which are placed after 10 am on the morning of that day's racing, and it simply means that if the starting price is greater than the odds which have been taken, any winning bets will be paid out at the starting price.


The #YourOdds promotion requires you to tweet @WilliamHill with #YourOdds and ask them to give you odds on an outcome on a selection of football matches. If the odds which are quoted appeal to you, place the bet at those odds.

Extra Places

The innovative extra places bonus from William Hill is offered on several high-profile horse races each month, and it really is a case of what it says on the tin, extra places are offered for each way bets. This bonus is worth keeping an eye on because it is not unusual for the number of places for an each way bet to be doubled so it doesn't take much imagination to realise how profitable this could be for astute punters.

There's More Than Meets the Eye with the William Hill Plus Review

If you live in the UK, you may find that William Hill cash direct is of interest to you, also known as William Hill Plus. It is basically a method where you can pay cash into a William Hill shop and use it to play with on your online account. Some people will find this deposit method to be extremely convenient, and it is also worth bearing in mind that you are able to withdraw any winnings in cash from any William Hill shop.

You will need to register for a William Hill plus card, but don't worry, there aren't any credit checks or anything like that as it is simply a card which is linked to your account. If you have a Paddy Power account, you will probably be familiar with the concept as they offer something similar in their own high street shops.

  • William Hill
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Here's a list of what I bet on the most at William Hill

Sign Up Quickly and Easily with the William Hill Registration Guide

It would not be an exaggeration to say that you can open a William Hill account with the space of one minute, it really is extremely straightforward, and if you are opening an account from the UK, there should be no problems.

You will usually have to go through the verification guide before you can make a deposit, but you will find with William Hill that you are not asked to go through verification until you need to make a withdrawal.

When you are asked to go through the William Hill verification guide, it will require you to send them a scan of the payment card which you have used to make a deposit, usually front and back, a piece of ID which includes your photograph such as a passport or a driving licence and some id which includes your name and address such as a utility bill. It is usually a requirement that the utility bill has to be less than three months old.

When you send off your details, and they are accepted, any restrictions on your account will be lifted, and you will be able to make deposits, withdrawals and place bets to your hearts content.

Making Deposits and Withdrawing Funds from Your Account

You will see a yellow 'Deposit' button which can be found at the top right-hand corner of the William Hill website. When you click on this button, you will be presented with a list of payment methods which can be used to make a deposit into your William Hill account. Some of the popular methods include bank cards, NETELLER, Skrill, PayPal and bank transfer.

If you have already deposited into your account, that method will be displayed by default, and it is just a matter of entering the amount which you would like to deposit and clicking on the green 'Deposit' button at the bottom of the page.

To make a withdrawal from your William Hill account, click on the 'head and shoulders' icon next to your available balance at the top right-hand corner of the website. From there, click on the 'withdraw' tab and then the amount which you would like to withdraw.

  • Min deposit: £5
  • Max withdrawal: £33 000
  • : 1-3 days
  • Min deposit: £5
  • Max withdrawal: £33 000
  • : 1-3 days
  • Min deposit: £10
  • Max withdrawal: £99 000
  • : 3-5 days
  • Min deposit: £10
  • Max withdrawal: £5 500
  • : 24h
  • Min deposit: £5
  • Max withdrawal: n/a
  • : 3-5 days
  • Min deposit: £10
  • Max withdrawal: £40 000
  • : 1-3 days

What Is the William Hill Customer Support Like?

As with some of the other top sportsbooks, William Hill offers some extremely ground breaking and potentially lucrative bonuses and promotions and as it is also one of the biggest online sportsbooks in the industry, lots of punters take advantage of these William Hill offers and by the law of averages, some of these punters will need to contact the William Hill customer support with questions.

To be perfectly honest with you, the William Hill customer support has not always been brilliant, but it has improved to a standard which is far, far better. You can contact a support agent by using the live chat option, by sending an email via the contact form or simply give them a call.

Customer Support
customer support
  • Phone: 0-800-085-6296
  • Email: support@willhill.co.uk
  • Address: Greenside House 50 Station Road London, N22 7TP United Kingdom
  • Live chat: Yes
non stop customer support


It doesn't matter if you are a recreational punter or someone who takes their betting more seriously, you should consider opening a William Hill account. The William Hill promos sometimes feel like they are never ending, and it doesn't matter what sports you are interested in, there are betting bonuses across the board, which will appeal to most punters. The William Hill cash direct card will enable you to take advantage of the William Hill shops on your high street by depositing and withdrawing cash, so it would be fair to say that William Hill will have you covered, whatever your betting interests.

Pros & Cons
  • Best odds guaranteed available
  • Convenient payment options
  • Very good horse racing odds
  • Fully licensed and regulated by Gambling Commission
William Hill
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  • May improve customer support

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To sum up, William Hill has been a leader in the online betting industry for a very long time, and they have forgotten more about betting than some of these newer sportsbooks will ever know. The bet variations along with the betting options at William Hill are second to none and believe it or not; it is worth opening an account for that reason alone as you will struggle to equal the betting options at William Hill. Take the hint and open up an account if you haven't already because it could turn out to be one of the best betting decisions you have made for a very long time.

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